Consumer Reports Launches Website for the Green Consumer
Consumer Reports, the Yonkers, New York-based consumer-product testing and rating organization, has started a new website geared toward the "green" consumer. The website, greenerchoices.org, went live on Earth Day, April 22, 2005.
| Consumer Reports also released a survey showing that while only 5 percent of respondents consider themselves activists, nearly 9 out of 10 actively consider environmental and health factors when making purchases. According to the survey, consumers are making environmentally friendly choices through their purchasing decisions. They are actively seeking out organic foods, avoiding dangerous chemicals in products, and looking for energy-efficient appliances. GreenerChoices.org aims to offer consumers reliable and practical advice on how to be more environmentally conscious. |
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The site explains how making choices with a conscience for the environment often has other important benefits too. These include protecting personal health and saving money - key reasons why survey respondents buy green. Greenerchoices.org also helps people figure out whether or not greener products actually perform as well as their mainstream counterparts. For example, Consumer Reports recently crowned the Honda Accord Hybrid its top rated family sedan, ousting the Volkswagen Passat, which held the title for the previous seven years.
[Source: Environmental Network News in June 2005 WasteWatch]
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